Tuesday April 17, 2012
Presentation at National Summit on Strategic Communications
At the Washington Plaza Hotel in Washington DC.
Protecting Brands and Reputations in Times of Crisis: Lessons Learned in Military and Corporate Organizations
A leading expert in crisis management and crisis communication, Fred Garcia advises and coaches leaders of some of the largest and best-known companies and organizations in the world. In this session, Garcia will highlight the ways to protect a company's or organization's reputation in times of crisis, using examples from the U.S. military and consumer product companies.